Canada Expansion Bootcamp: Safety, Security & Cyber Resilience Companies

Overview

Looking to grow your business in Canada? This high-impact, interactive webinar is designed to help California companies fast-track their entry into one of the world’s most accessible and lucrative export markets. In just a few hours, you’ll gain the insights, tools, and connections needed to confidently pursue sales opportunities in Canada’s rapidly growing safety and security sector. This program distills a proven multi-week training into a focused, actionable session—built for companies ready to take the next step.

 

Key Details

·         Format: Virtual, interactive webinar

·         Duration: ~2.5–3 hours

·         Timing: May 13, 2026 | 9:00–11:30 AM PDT

·         Cost: $50 per company

·         Audience: California small and medium-sized businesses

·         Focus: Safety & security

·         Register HERE

 

Why Canada?

Canada is one of the easiest and most strategic international markets for California companies to enter.

·         Strong Demand: A ~$10B safety and security market with active public and private investment

·         Proximity & Integration: Deeply integrated supply chains and aligned business practices

·         Government Opportunity: Ongoing procurement and modernization across federal and provincial agencies

·         Low Barrier Entry: Familiar regulatory frameworks and strong U.S.–Canada commercial ties

 

What You’ll Gain

This is not theory—this is practical, business-ready guidance. You will walk away with:

·         A clear understanding of where your product or service fits in the Canadian market

·         Step-by-step guidance on regulatory requirements and compliance

·         A defined market entry strategy tailored to your business

·         Tools to identify customers, partners, and distribution channels

·         Direct insights from experts and companies already succeeding in Canada

 

Who Should Participate

This program is built for companies that are ready to explore or expand into Canada within the next 6–18 months.

 

Ideal participants include:

·         Small and medium-sized California businesses

·         Export managers and business development leads

 

Offering solutions in areas such as:

·         Emergency response / wildfire / resilience

·         Cybersecurity / data protection

·         Defense or dual-use technologies

·         Energy and infrastructure security

·         Interested in government procurement and large-scale commercial partnerships

 

Program Highlights 

This fast-paced session covers everything you need to get started:

 

Market Opportunity

·         Where the demand is—and how to target it

·         Key provinces and sector-specific opportunities

Market Entry Strategy

·         Direct sales vs. distributors vs. partnerships

·         How to choose the right model for your business

Regulatory Navigation

·         Federal vs. provincial requirements

·         Certifications, compliance, and logistics

Execution Planning

·         Budgeting and timelines

·         Partner identification and vetting

·         Sales and marketing strategies

Interactive Elements

·         Live polling and breakout discussions

·         Guided exercises to build your entry plan

·         Q&A with industry experts

 

Expected Outcomes

By the end of the program, participating companies will:

·         Identify viable opportunities in the Canadian market

·         Develop a preliminary market entry roadmap

·         Understand compliance and operational requirements

·         Be better positioned to pursue sales, partnerships, and procurement opportunities

·         Be prepared for potential participation in future Canada trade missions

 

What’s Included

Participants receive a full toolkit to support execution:

·         Comprehensive training slide deck

·         30-day access to webinar recording

·         Sector-specific market entry checklists

·         Partner vetting frameworks

·         Market entry budget templates

·         Curated resource directory (government + private sector)

·         Access to vetted service providers

 

Participation Fees

·         $50 per company (two passes for company representatives)

 

 

Apply Now

Save the date and register HERE. 

Spots are limited to ensure an interactive, high-quality experience. Downloadable flyer HERE.

 

Interested participants will be prioritized for consideration in GO-Biz’s upcoming Canada Trade Mission (October 2026)—a multi-city business delegation designed to connect California companies directly with buyers, partners, and government stakeholders across key Canadian markets.

 

 

About GO-Biz

The California Governor’s Office of Business and Economic Development (GO-Biz) serves as the state’s lead entity for economic development, supporting business growth, exports, and foreign investment. GO-Biz provides no-cost, confidential services to help companies expand globally, including market entry support, connections to international partners, and access to state resources and incentives.

 

About the Program Partner – Channel Architect

Founded by Tom Hanson, Channel Architect LLC is a certified small business with over 30 years of expertise guiding companies and governments to success in global markets. Tom is a former U.S. Commercial Officer with the Foreign Commercial Service, where he served in international postings across the Americas and Europe, advancing U.S. business competitiveness through export promotion, investment attraction, and trade advocacy. Fluent in Spanish, Portuguese, and Romanian, he has also worked extensively on North America’s trilateral trade policies. Channel Architect specializes in market entry strategies, global sales partnerships, and trade event facilitation—helping businesses expand internationally with confidence.