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X-WR-CALNAME:California State Trade Expansion Program (STEP)
X-ORIGINAL-URL:https://export.business.ca.gov
X-WR-CALDESC:Events for California State Trade Expansion Program (STEP)
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DTSTART;VALUE=DATE:20240407
DTEND;VALUE=DATE:20260413
DTSTAMP:20260515T104548
CREATED:20250313T200743Z
LAST-MODIFIED:20260123T162514Z
UID:246317-1712448000-1776038399@export.business.ca.gov
SUMMARY:Chile FIDAE
DESCRIPTION:FIDAE provides significant sales opportunities for California businesses seeking to enter the Chilean aerospace and defense market. Join the California Pavilion at the 2026 FIDAE Airshow! The California Governor’s Office of Business and Economic Development (GO-Biz) invites interested California small businesses to exhibit under the California Pavilion within the USA Pavilion at Airshow. California small businesses that qualify are eligible to participate at a significantly reduced cost. \nFIDAE brings together all organizations involved in Chile’s National Space System. This is a multi-sectoral trade show covering: Civil & Commercial Aviation\, Defense\, Airport Equipment & Services\, Homeland Security\, Aircraft Maintenance & Space Technology\, RPAS/UAV & Cybersecurity. \nThe California STEP Program will support up four STEP eligible California small businesses to participate in the Pavilion. Review the flyer to learn more. \nContact for the STEP program/California Pavilion: Diana Dominguez\nContact for the Exhibitor Registration: Kevin Tighe \n 
URL:https://export.business.ca.gov/event/chile-fidae/
LOCATION:Santiago\, Chile
CATEGORIES:Aerospace and Defense
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/2026-Chile-FIDAE-Icon.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250813
DTEND;VALUE=DATE:20250907
DTSTAMP:20260515T104548
CREATED:20250411T164006Z
LAST-MODIFIED:20260122T184137Z
UID:246473-1755043200-1757203199@export.business.ca.gov
SUMMARY:Health Tech in Southeast Asia Export Training
DESCRIPTION:The California Governor’s Office of Business and Economic Development (GO-Biz)\, in partnership with Orissa International\, invites eligible California-based Healthtech companies to join an export training and business pitching program designed to help them expand into Southeast Asia’s fast-growing healthcare sector. This comprehensive\, result-driven export promotion program is fully funded by GO-Biz for California companies that meet the required criteria. \nClick HERE to download the flyer. \nApply for the Program HERE.
URL:https://export.business.ca.gov/event/health-tech-in-southeast-asia-export-training/
LOCATION:Virtual
CATEGORIES:STEP Export Training
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/Health-Tech-Export-Training.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250902
DTEND;VALUE=DATE:20250905
DTSTAMP:20260515T104548
CREATED:20250411T162526Z
LAST-MODIFIED:20250715T232156Z
UID:246459-1756771200-1757030399@export.business.ca.gov
SUMMARY:AquaTech
DESCRIPTION:The California Governor’s Office of Business and Economic Development (GO-Biz) invites California small businesses to exhibit within the California Pavilion at the 2025 AquaTech Tradeshow in Mexico City. California businesses that qualify for funding are eligible to participate at a significantly reduced cost. California companies with water technology solutions looking to expand to Mexico are highly encouraged to apply to join our pavilion! \nWater is one of Mexico’s greatest challenges.\nThe National Water Program\, led by CONAGUA\, focuses on ensuring access to clean water and sanitation—especially for vulnerable communities—while promoting efficient water use across key industries. The plan also aims to strengthen water management\, protect basins and aquifers\, and reduce risks from floods and droughts. \nAQUATECH EXPO.\nGet to know the Mexican water market. Find new partners\, distributors\, and import opportunities. Meet thousands of industry professionals in just three days. Establish profitable business relationships\, exchange ideas and expand your knowledge. The shows coincides with GreenExpo and Intersolar under one roof to bring together industry leaders in environmental management\, water technology\, solar\, and wind energy. \nWho Should Attend? California small businesses with solutions in: \n\nWater treatment\nWaste water treatment\nProcess control and process automation technology\nPoint of use\nTransport and storage\n\nCo-Exhibition Fee: $2\,500 USD (collected after your application is reviewed and accepted) \nCalifornia Pavilion Benefits: \n\nTurn-key booth within the California Pavilion\nBasic furniture\, graphics printing\, & power access\nTwo Company Exhibitor Badges (more available for purchase)\nCompany trade show registration fees\nCompany entry in the official Exhibitor Catalogue\nListing in the printed directory\nSupport from GO-Biz and the U.S. Commercial Service Mexico City\nVisibility to visiting delegations\nAccess to an industry Market Briefing\n\nLearn More: Please see the event flyer for further details. \nEvent registration contact: Diana.Dominguez@gobiz.ca.gov \nRegister here. To register\, select STEP Event as the application type; then select “AquaTech Mexico 2025” from the drop-down menu. \nRegistration deadline: August 1\, 2025 (or until spaces are filled)
URL:https://export.business.ca.gov/event/aquatech/
LOCATION:Mexico City\, Mexico
CATEGORIES:California Pavilion,Environmental Technologies
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/2025-STEP-Event-Templates.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250902
DTEND;VALUE=DATE:20250905
DTSTAMP:20260515T104548
CREATED:20250411T162745Z
LAST-MODIFIED:20250805T220759Z
UID:246461-1756771200-1757030399@export.business.ca.gov
SUMMARY:Green Expo
DESCRIPTION:The California Governor’s Office of Business and Economic Development (GO-Biz) invites California small businesses to exhibit within the California Pavilion at the 2025 Green Expo in Mexico City. California businesses that qualify for funding are eligible to participate at a significantly reduced cost. California companies with environmental solutions looking to expand to Mexico are highly encouraged to apply to join our pavilion! \nGREEN EXPO supports the development of clean\, renewable\, and efficient systems in Mexico. The shows coincides with AquaTech and Intersolar under one roof to bring together industry leaders in environmental management\, water technology\, solar\, and wind energy. \nWho Should Attend? California small businesses with solutions in: \n\nRecycling Solutions (waste collection\, treatment\, disposal\, etc.)\nCogeneration\, trigeneration\, microgeneration\nHazardous Waste Management (collection and disposal)\nSustainable Construction (recycled bldg materials\, sensors\, smart grid\, etc.)\nBiosmass (green hydrogen\, bio products/materials/chemicals/ plastics\, fibers\, etc.)\nEco Innovation (R&D&I\, scientific application testing\, tech platforms\, AI\, etc.)\n\nCo-Exhibition Fee: $2\,000 USD (collected after your application is reviewed and accepted) \nCalifornia Pavilion Benefits: \n\nTurn-key booth within the California Pavilion\nBasic furniture\, graphics printing\, & power access\nTwo Company Exhibitor Badges (more available for purchase)\nCompany trade show registration fees\nCompany entry in the official Exhibitor Catalogue\n Listing in the printed directory\nSupport from GO-Biz and the U.S. Commercial Service Mexico City\nVisibility to visiting delegations\n Access to an industry Market Briefing\n\nLearn More: Please see the event flyer for further details. \nEvent registration contact: Diana.Dominguez@gobiz.ca.gov \nRegister here. To register\, select STEP Event as the application type; then select “GreenExpo Mexico 2025” from the drop-down menu. \nRegistration deadline: August 1\, 2025 (or until spaces are filled) \n 
URL:https://export.business.ca.gov/event/green-expo/
LOCATION:Mexico City\, Mexico
CATEGORIES:California Pavilion,Clean Technology
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/Green-Expo-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250909
DTEND;VALUE=DATE:20250913
DTSTAMP:20260515T104548
CREATED:20241004T173606Z
LAST-MODIFIED:20250805T221023Z
UID:59577-1757376000-1757721599@export.business.ca.gov
SUMMARY:Thailand Medical Fair
DESCRIPTION:GO-Biz invites California small businesses focused on diagnostic\, pharmaceutical\, and medical device manufacturers interested in Southeast Asia to apply to exhibit in the California Pavilion at Thailand Medical Fair from September 9-12\, 2025. \nDownload our flyer for more information. \nPlease apply on the STEP Portal.
URL:https://export.business.ca.gov/event/thailand-medical-fair/
LOCATION:Bangkok\, Thailand
CATEGORIES:California Pavilion,Medical Devices
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/Medical-Fair-Thailand.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250915
DTEND;VALUE=DATE:20251209
DTSTAMP:20260515T104548
CREATED:20250502T144721Z
LAST-MODIFIED:20250805T223657Z
UID:246569-1757894400-1765238399@export.business.ca.gov
SUMMARY:Beauty and Wellness Brand Building: Middle East Export Training
DESCRIPTION:LAUNCH YOUR BEAUTY OR WELLNESS BRAND INTO THE MIDDLE EAST  \nThe California Governor’s Office of Business and Economic Development (GO-Biz) is offering an export training program to up to 20 eligible California small beauty or wellness businesses focused on the Middle Eastern markets with renowned international beauty brand consultancy Bespoke Advantage. Learn what it takes to export your brand into the Middle East! \nCOST \nThe cost to participate is $250 per company. \nWHY PARTICIPATE \nThe Middle East is one of the fastest growing and most beauty and wellness conscious markets\, a dynamic and lucrative landscape to accelerate your growth. \nHome to a young and affluent population who appreciate luxury and innovation\, consumers in the UAE\, Saudi Arabia\, and Kuwait are highly engaged with global beauty and wellness trends tailored to meeting their specific needs.  Personal grooming and self-care drive growth and demand for skincare\, haircare\, wellness\, and cosmetic products. The region is a strong e-commerce market\, influencer-driven\, and supported by government initiatives for entrepreneurship and female empowerment. \nThe region offers a low saturation in comparison to other markets\, and its strategic geographical position enables beauty brands to service both the Asian and the European markets effectively. This is an ideal market to scale your brand. \nOVERVIEW OF PROGRAM \nAn overview of the Middle East region and what you need to consider when entering as a beauty or wellness brand. This training will be run from September – December 2025\, online. \n\nThe program is delivered live as 4 x 3-hour training modules\, and supported by relevant course materials.\nThe program is recorded and companies will be able to access the materials via a separate website.\nEach company will receive a 30-minute meeting to discuss their brand for the GCC region\, with Janet Milner-Walker\, founder and managing director for Bespoke Advantage.\n\nModule One: Welcome to the GCC Beauty Market \n\nThe GCC Region (Bahrain\, Kuwait\, Qatar\, Saudi Arabia\, Oman\, and the UAE)\nBeauty and wellness trends driving growth in the GCC region\nCultural awareness and ways of doing business in the GCC region\n\nModule Two: Routes to Market \n\nKey players and distribution channels (online\, retail\, professional)\nProduct and pricing considerations for the GCC\nLogistics\, customs\, leveraging trade incentives (free trade zones\, trade agreements)\n\nModule Three: Marketing and PR \n\nPositioning your brand for the GCC region (products\, packaging\, marketing materials)\nHow to build your go-to-market strategy\nMarketing your brand in the GCC (PR\, social media\, tradeshows\, awards)\n\nModule Four: Operational Considerations \n\nRegulatory and compliance (product registration)\nLegal considerations (contracts and IP)\nWays to achieve success\n\nPARTICIPATION REQUIREMENTS \nCompanies must meet the following eligibility requirements: \n\nLegally incorporated in California in the cosmetics (skincare\, cosmetics\, haircare\, fragrance\, body care\, and wellness) sector in the United States.\nHave significant operations in California\nMeet the Small Business Administration’s small business size standards\nBeen in operation for at least one year\nExport goods with at least 51% US content\nRegistered to do business in California\nHave products readily available for sale and export\n\nWorking with Bespoke Advantage \nJanet Milner-Walker is the founder and managing director of Bespoke Advantage\, and BeautytoLife. She is an international speaker\, a trusted advisor\, and a freelance writer and has firsthand-experience of working with leading retailers and beauty brands in the Middle East. \nBespoke Advantage is a London based international beauty brand consultancy. As a team of experts\, associates\, and business partners they in supporting clients – award-winning entrepreneurs\, well established beauty and wellness businesses\, retailers\, investors\, trade bodies\, and embassies – in developing and growing their brands across the beauty and wellness marketplace. \n Dates for program \n\nModule One – 17th September 2025 – 9am – 12pm PST – 3 hours (5 – 8pm GMT)\nModule Two – 8th October 2025 – 9am – 12pm PST – 3 hours (5 – 8pm GMT)\nModule Three – 5th November 2025 – 9am – 12pm PST – 3 hours (5 – 8pm GMT)\nModule Four – 10th December 2025 – 9am – 12pm PST – 3 hours (5 – 8pm GMT)\n\n  \nDownload the flyer for more information. \nApply for the program here.
URL:https://export.business.ca.gov/event/beauty-branding-building-middle-east-export-training/
LOCATION:Saudi Arabia\, United Arab Emirates\, Kuwait\, Qatar\, Bahrain\, Oman
CATEGORIES:STEP Export Training
ATTACH;FMTTYPE=image/png:https://export.business.ca.gov/wp-content/uploads/Beauty-and-Wellness-Export-Training-1.png
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